Dvir Sharon
Let's TalkView Services

Blog

Practical insights on growth marketing, CRO, and GTM strategy. No theory without proof. No advice without experience.

B2B SaaS Funnel Audit: How to Find and Fix the Leaks Killing Your Pipeline

A practitioner's framework for auditing your B2B SaaS funnel. Where the leaks hide, how to diagnose them, and the fixes that actually move pipeline numbers.

March 14, 202614 min read
B2B SaaS funnel auditSaaS funnel optimizationB2B funnel leaks
The B2B SaaS Pricing Page That Converts: Psychology, Structure, and Real Test Results

Why most B2B SaaS pricing pages lose buyers before they reach the CTA. Behavioral psychology, structural fixes, and A/B test data that moved the numbers.

March 6, 202613 min read
B2B SaaS pricing page optimizationSaaS pricing page best practicespricing page conversion rate
How to Reduce B2B SaaS CAC Without Cutting Pipeline

Practical strategies to lower customer acquisition cost in B2B SaaS without sacrificing pipeline quality. Real benchmarks, real levers, real results.

February 27, 202615 min read
reduce B2B SaaS CACcustomer acquisition cost SaaSCAC optimization B2B
B2B SaaS GTM Motions Explained: PLG, Sales-Led, and the Hybrid That Actually Scales

PLG, sales-led, or hybrid? How to choose the right GTM motion for your B2B SaaS company based on ACV, product complexity, and buyer behavior.

February 18, 202615 min read
B2B SaaS GTM motionsproduct-led growth vs sales-ledPLG SaaS strategy
AI Workflow Automation for B2B Growth Teams: What Actually Works (n8n, Make.com, and the Honest Truth)

A practitioner's guide to AI workflow automation for B2B growth teams. Real workflows, real results, and what the vendor demos won't tell you.

February 9, 202615 min read
AI workflow automation B2Bn8n marketing automationMake.com B2B workflows
How to Build Your B2B SaaS ICP (and Why Most Companies Get It Wrong)

Stop building static ICPs from firmographics. Here's a data-driven framework that uses product usage, conversion data, and AI to build an ICP that actually drives GTM execution.

January 30, 202616 min read
B2B SaaS ICPideal customer profile B2B SaaSICP framework SaaS
B2B SaaS Demand Generation vs. Lead Generation: Building Pipeline That Closes

Why most B2B SaaS teams confuse lead gen with demand gen, and how switching your approach compresses deal cycles and improves pipeline quality.

January 19, 202616 min read
B2B SaaS demand generationdemand generation vs lead generation SaaSB2B demand gen strategy
The B2B SaaS A/B Testing Framework That Actually Works (When You Have Low Traffic)

How to run statistically valid A/B tests with 500-2,000 visitors/month. A practical framework from 14 real tests, 11 failures, and 3 wins.

January 8, 202614 min read
B2B SaaS A/B testingA/B testing low traffic SaaSB2B experimentation framework
B2B SaaS GTM Strategy: Regional Expansion Done Right

A practitioner's framework for expanding B2B SaaS into APAC and EMEA. Real playbooks from leading cross-functional GTM teams, not consultant theory.

December 29, 202515 min read
B2B SaaS GTM strategygo-to-market strategy B2B SaaSSaaS regional expansion
B2B SaaS CRO: How I Lifted CVR 18% in 60 Days

A step-by-step CRO framework for B2B SaaS landing pages. Real A/B tests, real data, +18% CVR in two months. No theory, just what actually worked.

December 18, 202518 min read
B2B SaaS CROB2B SaaS landing page optimizationconversion rate optimization B2B